Joel Cox

Episode 21 – Listener question

Dave Asks: “what strategies, mantras, etc. have you taken from a book that you believe has been the most effective and influential in your day-to-day.”


Joel’s picks

The only thing i can change my own mind and there’s no point in trying to change other people

4 hour work week – 

You design your life style.

It’s possible to become an expert fairly easily

I will teach you to be rich 

How to automate money and bills

4 hour body

The triangle of weight loss  exercise, drugs, diet

Peak Mind 

How the brain works with attention and why we need to meditate

Think and grow rich

having a council to consult with when making decisions

ego is the enemy – 

don’t think because you succeeded you will continue to. things only get harder

the Imposter Syndrom cure 

techniques for overcoming the negativity of imposter syndrome

Beyond the 12 rules 

a lot of our issues is because we don’t deal with problems in front of us

Abandon Ideology

be grateful inspite of your suffering

12 rules for life – 

treat yourself like you are someone you are responsible for helping

pursue what is meaningful (not what is expedient)

As a man thinketh – 

“A person is limited only by the thoughts that he chooses.”

Extreme ownership. Everything is your fault.

Atomic habbits

Bad habits repeat themselves because you don’t have the wrong system in place to change them.

To get better results focus on the system instead of setting goals

You Are Not Your Brain

The brain sends  false messages referred to in this book as Deceptive Brain Messages, you aren’t defined by them.

you shouldn’t attempt to stop the deceptive brain messages from arising, instead, the aim is to teach you how to discount the false brain messages.

 Making Habits, Breaking Habits 

Habits are strongly influenced by our environment

Eugene’s picks

  • What one man can do, another man can do.
  • I will teach you to be rich
    Set up systems so you don’t have to think
  • Four hour work week
    It doesn’t take much to be better than 80% of the people on the planet
  • 12 rules for life
    You should be a monster, then learn how to control it
  • Tao of Jeet Kune Do
    Be water
  • Can’t hurt me
    Cookie jar, jar of fuck
  • Extreme ownership
    When you take ownership of the problems, you take ownership of the solutions
  • Rich dad, poor dad
    Buy assets, not liabilities
  • Atomic Habits
    Much of what you we do is automated
    You can program your life
  • The war of art
    Fighting the resistance
  • 12 week year
    Break your goals down into smaller chunks over smaller time frame to succeed
  • The one thing
    What one thing could you be doing that has the most impact

Do hard things
The old model of just powering through pain is incomplete

Episode 20 – Achieving a Peak Mind

“Quiet the mind, and the soul will speak.” Ma Jaya Sati Bhagavati

Peak mind by Amishi P. Jha

Why meditate?

Meditation and stocicism

Types of mediation

  • Mindfulness
  • Body scan
  • Box breathing
  • Wim Hof
  • Walking

Attention is currency

  • Mental whiteboard

Find your flashlight

Minimum effective dose

5 week challenge

Episode 19 – Discipline Equals Freedom Reset August 2022

What is Discipline Equals Freedom Reset

Instructions PDF 

The Pillars 


Determine a time that you want to wake up each day. Make it early enough to accomplish something before the day starts.


Get a workout in each day, even if it’s a brisk walk.


Identify the top three things you need to get done that day and then execute.


Predetermine how much water you want to consume each day. Make it challenging.


Did you eat healthy?

Predetermine the diet or nutritional program you plan to follow. Stick to the plan.


No blatant sugar (cookies, candy, cake, ice cream, donuts, sugary coffees, etc.)


Spend at least 20 minutes reading a book, journaling, or meditating.


Take a minute to think about something you are grateful for each day.

Our Batteplans

Episode 18 – Conspiracy Theories

If two or more people get together they’re conspiring

Popular conspiracy theories

  • Chemtrails
  • Mandela effect
    • Examples from personal life
  • JFK assassination
  • Moon landing
    • Retaken photos because of radiation
  • 9/11
    • Never let a good crisis go to waste

Conspiracy theories that turned out to be true

  • The dead baby project
    • Laughing at crazy conspiracy theories is good fun—until they turn out to be true. Take the conspiracy surrounding “Project Sunshine,” for example. In the wake of Hiroshima and Nagasaki, the U.S. government commenced a major study to measure the effects of nuclear fallout on the human body.
    • Conspiracy: The government was stealing dead bodies to do radioactive testing.
    • The truth: The government was stealing parts of dead bodies. Because they needed young tissue, they recruited a worldwide network of agents to find recently deceased babies and children, and then take samples and even limbs—each collected without notification or permission of the more than 1,500 grieving families.
  • The Dalai Lama’s impressive salary
    • Conspiracy: The Dalai Lama is a CIA agent.
    • The truth: Perhaps the reason the Dalai Lama is smiling in all those photos has something to do with the six-figure salary he pulled down from the U.S. government during the 1960s. According to declassified intelligence documents, he earned $180,000 in connection with the CIA’s funding of the Tibetan Resistance to the tune of $1.7 million per year. The idea was to disrupt and hamper China’s infrastructure.
  • Project MKultra
    • Project MKultra, aka the CIA’s mind control program, lasted about 20 years and was a sanctioned way for the agency to perform experiments on human subjects. Most famously, they gave people LSD to “unwitting subjects in social situations.” To administer these tests, no medical personnel was available – often, this resulted in subjects being sick for days.
  • Tuskegee Syphilis Study
    • The Tuskegee Syphilis Study is one of the most infamous clinical studies in American history. Conducted between 1932 and 1972, it observed the natural progression of syphilis in black men in rural Alabama. Unfortunately, this was not known to those involved in the study – they thought they were receiving free health care from the government.

Episode 17- 48 Laws of Power

What are the 48 Laws

Amoral, cunning, ruthless, and instructive, this multi-million-copy New York Times bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control – from the author of The Laws of Human Nature.

Robert Greene as mentor to Ryan Holiday

Ryan (of Daily Stoic, Obstacle is the way, etc.) was mentored by Robert Green. Ryan mentioned in a video how Robert Green taught him to categorize and sort notes he takes from reading.

Prison and the 48 Laws

The 48 Laws Of Power, as well as Greene’s follow-up, The Art of Seduction, are both banned books. The Utah prison system feels that both books have the ability to teach inmates how to manipulate others.

50 Cent and 50’s Law

In The 50th Law, hip hop and pop culture icon 50 Cent (aka Curtis Jackson) joins forces with Robert Greene, bestselling author of The 48 Laws of Power, to write a “bible” for success in life and work based on a single principle: fear nothing. 

Favorite laws

Law 1 Never outshine the master

Law 3 Conceal your intentions

Lw 4 Always say less than necessary

Law 5 so much depends on reputation guard it with your life

Law 9 win through your actions, never through an argument

Law 40 Despise the Free Lunch

Law 46 Never appear too perfect

Law 47 Do not go past the mark you aimed for: in victory, learn when to stop

Unliked laws

Law 7 Get others to do work for you, but always take credit

Law 14 Pose as a friend, work as a spy

Law 17 Keep others in suspended terror: Cultivate an air of unpredictability

Law 30 Make your accomplishments seem effortless